Site audit

Zafari Landscaping

Current live site http://zafarilandscaping.com/
Date
2026-08-05
Niche
Landscaper (maintenance + related services)
Package
Rebuild · $1,799
Demo
demos/zafari-landscaping/ · hosted demo not deployed yet

Snapshot

Mobile-friendly Homepage has viewport meta and media queries, but under ~600px the entire nav block is display: none — Services / Portfolio / Contact disappear on phones
Clear primary CTA Header phone is click-to-call with “FREE estimate” — good — but no strong button CTA in the first content block after the slider
Contact path obvious Phone in header; Contact has form + phone + email. Form copy has typos (“bellow”, “inquery”) and a JS-driven send button
Speed / feel Custom ~2015 PHP/Apache site (PHP 7.3.33, jQuery 2.1.3, Universal Analytics UA-60320950-1). Banner images dated Mar 2015
Trust Portfolio page is empty (heading only). No reviews, about story, or street address on site. County map helps service area
SEO basics Title is brand name; H1 is “Welcome to Zafari Landscaping” — not local/keyword-forward. Subpages lack viewport meta
First impression Dated custom site with giraffe chrome and a basic package list; empty portfolio undercuts trust for outdoor work

Top issues

  1. Portfolio page has no photos — only an H1 — so the strongest proof for a landscaper is missing
  2. Mobile nav is hidden under 600px — phone visitors cannot reach Services / Portfolio / Contact from the menu
  3. Site appears HTTP-only — no working HTTPS response observed; browsers and SEO treat this as outdated/insecure
  4. Copy typos on high-visibility pages: homepage “scheduale”; Contact “bellow” / “inquery”
  5. Stack is EOL-era (PHP 7.3, legacy UA analytics, XHTML Transitional) — fragile for forms and tracking; Universal Analytics is retired

Opportunities

What a better site should do for this business:

Suggested scope

Package Rebuild — $1,799 (payment plan OK: 50/50 or 3 monthly)
Pages / features Home (brand + free-estimate CTAs + counties), Services (migrate package/service list), Portfolio / projects (placeholder until photos), Contact (phone, email, estimate form); content migration; click-to-call; HTTPS hosting
Out of scope for v1 Photo shoot, logo redesign, paid ads, self-serve CMS login, inventing reviews
Rough timeline 2–3 weeks after deposit + content/photos access
Update model after launch Hybrid + Care recommended ($79/mo) — seasonal package blurbs and photo swaps fit in 2 hrs/mo

Call talking points

  1. Your free-estimate phone number is already on the site — a rebuild keeps that front and center and fixes the mobile menu that currently disappears on small screens.
  2. The Portfolio page is live but empty; homeowners hiring landscapers expect to see finished yards before they call.
  3. We can migrate your services and counties list off the 2015 PHP stack onto a fast HTTPS site so the brand matches the work you already do across four counties.

Notes for demo